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Logo Design: Is it Easy?
A logo is the face of any brand. That is a lot of pressure, don’t you think? And yet, many people seem to think creating a logo is easy. A logo should be simple, yes, but logos require a great amount...
View ArticleThe Power of Color
Without food coloring cheese puffs would be grey. Grey is bland, boring, blah. You’d want to wash your fingers rather than lick the grey remnants. The food industry knows that color (as fake and...
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Get the Most From Your Agency for the Least Cost
Clients frequently come to us with tales of how “this” agency practically disappeared once the money was handed over, or “this” agency was charging an arm and a leg, and the project took triple the...
View Article7 Sure-Fire Ways To Get Your Blog Off To A Good Start!
Everyone who has a website should have a blog. Here are 7 steps to help get you started! 1. Choose the most appropriate blogging platform. WordPress is the most used option with WordPress blogs...
View ArticleLooks & Brains: 5 Tips for Designing Your Website
Before I started work in web design and marketing, I thought that any website that looked cool with moving objects, funky icons, and bright colors was an amazing website. That is, until I couldn’t...
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5 Reasons Why Sketching is Essential to Good Design
Like most design professors, my Professor always said to sketch before you design, and like most college students I ignored him. I thought what’s the point if I’m just going to transfer them into my...
View ArticlePhotoshop Workflow
Your Photoshop document is only as strong as its weakest, unorganized, layer 23. It may seem like the results on the page are more important and timely than your layers palette, but you’re only fooling...
View ArticleWhat Makes a Logo Stick?
More than a catchy slogan or a funny advertisement, it’s your logo that makes a brand stick. We’re visual creatures and a good logo not only pictorially represents the brand, but also excites the...
View ArticleHow to make a Penguin-Safe website
Google is constantly changing it’s algorithm to provide users with the best possible search results based on their keywords, and with the latest Penguin update many sites are getting dropped in the...
View ArticleGet Back on Google’s Good Side
To much of the SEO, web design, and marketing communities’ dread, Google has finally made their over-optimization algorithmic update. For about 3% of us on the web, that means our rankings have...
View ArticleHow do you find the best website design companies for small business?
Planning a website redesign? 5 steps to make sure your website company can create your vision. Creating a new website design is both a costly and time consuming effort. There is no lack of ugly...
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